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02.04.2015 Galerie Oppidum - Paris IIIe #design

Presentation of the Bugaboo + Van Gogh collection

The most unlikely collaboration of the new year? Bugaboo + Van Gogh. Although linked by their Dutch roots, the two protagonists a priori have nothing else in common, my first being a manufacturer of high-end strollers and my second a museum dedicated to the most French of Dutch painters.

It was without counting on this poetic association instigated by Max Barenbrug (founder of Bugaboo), who borrows from Vincent Van Gogh the motifs of his painting”Almond tree in flowers” to come and print them on the rolling collection of Bugaboo3 x Van Gogh, including a stroller, accessories, a chancellor, a hood and a carrycot. What to bring a little softness to the urban greyness and to initiate the smallest to art and its great masters. The importance of riding the asphalt with chic.

Review of the Parisian presentation, enhanced by the floral installation of the Maison Debeaulieu.

Photos: Romain Mayoussier

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