22.01.2023 Paris #fashion

Pharrell and Adidas Bring Paris to its Feet at KITH

Sneakerheads were ecstatic on Sunday at the unveiling of the new NMD S1 MAHBS trainer, designed by Pharrell for Adidas. The fervent crowd of collectors gathered up in front of KITH, temple of cool culture on the rue Pierre Charron. Adorned in light blue and beige, stamped with the “Humanrace” inscription so dear to the artist, and equipped with a sole featuring the brand’s three-stripe signature cloverleaf logo, no detail has escaped the acerbic eye of the most demanding. During the presentation, we spotted personalities like Sarah Andelman, JR and Pedro Winter, among many others.

Photos: Jean Picon

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