15.11.2023 Paris #fashion

Parisienne et Alors and Allez L’Amour Launch a Committed Collection

This Christmas, Parisienne et Alors and Allez L’Amour have teamed up to spread love through a socially committed collection.

Parisienne & Alors, the French brand pioneering responsible fashion, has invited Amélie Challéat, creator of ethical brand Allez l’Amour, to imagine a collection of clothes and accessories to wear, celebrate and offer love for the festive season. The Amour Club collection has been designed for all those who want to display love as their banner. The little black dress with its heart-shaped bareback, which flatters the figure and wraps it in softness, the iconic Christmas jumper and its infinite hearts, the 90 ́s sweatshirt so comfortable and chic, which you wear like a suit of love armour, whatever your gender or style. Heart-shaped jewellery, caps, socks.

The evening’s inauguration was all about love and featured performances by Laury Thilleman, Amélie Challéat Tania Tevoedjre, Eric Metzger, Rose Doll and Vogue by Malek.

Photos: Edward Wendt

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