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19.01.2024 Paris #fashion

b o t h Opens its first Parisian Boutique and Unveils “Endless Spring”, its SS24 Collection

Paris-based independent footwear brand, both, starts the year on a high note by opening its very first Parisian boutique, located in the heart of Le Marais. The launching was also the occasion for the label known for its innovative exploration of recycled rubber to unveil “Endless Spring”, their Spring-Summer 24 collection. 

This new collection celebrates eternal renewal by embodying growth, abundance and the promise of brighter days ahead. Inspired by nature in full bloom, Endless Spring brings fashion lovers to a vibrant world of colour and warmth. 

The brand continues to forge its path as an independent label, offering a unique blend of avant-garde design and sustainability. It was an eye-catching opening that brought together personalities from the fashion world like Raya Martigny, Marie Papillon, Issak Dessaux, Yu Masui, Dion Lee, Pascal K Douglas, Mami Watta, Yamato and many others.

Photos : Edouard Richard

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