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#FASHION

Maison Kitsuné x K-Way, a Capsule Revisits two Iconic Windbreakers

A chase between lovers serves as the leitmotif for the new launch campaign of the collaboration between Maison Kitsuné and the iconic Windbreaker brand K-Way®. An innocent game of pursuit, among the most iconic and romantic places in Paris, narrated through the lens of Basile Bertrand. The Maison Kitsuné x K-Way® capsule collection draws inspiration from the recent past, reimagining K-Way®’s iconic Léon and Claude windbreakers in Maison Kitsuné’s distinctive colors. The fusion of styles resulting from this partnership unfolds symbolically in the charming Palais Royal, right in front of Café Kitsuné, giving rise to a new chapter in the neo-nomadic urban style narrative. This collaboration plays with contrasts, all inspired by the versatility of Parisian fashion. With small but significant exceptions that reveal themselves as true visual disruptions. An example? The elegant audacity of the tartan pattern capable of adding a graphic touch to a predominantly monochromatic collection, with cuts that provide structure to the garments without compromising freedom of movement. The final note is tied to the logo of this partnership: the iconic “K” of K-Way®, elegantly replacing the recognizable “K” of Kitsuné, is accompanied by the lively fox, the distinctive emblem of the brand. A small but significant touch…

 

 

 

Maison Kitsuné x K-Way, a Capsule Revisits two Iconic Windbreakers

A chase between lovers serves as the leitmotif for the new launch campaign of the collaboration between Maison Kitsuné and the iconic Windbreaker brand K-Way®. An innocent game of pursuit, among the most iconic and romantic places in Paris, narrated through the lens of Basile Bertrand. The Maison Kitsuné x K-Way® capsule collection draws inspiration from the recent past, reimagining K-Way®’s iconic Léon and Claude windbreakers in Maison Kitsuné’s distinctive colors. The fusion of styles resulting from this partnership unfolds symbolically in the charming Palais Royal, right in front of Café Kitsuné, giving rise to a new chapter in the neo-nomadic urban style narrative. This collaboration plays with contrasts, all inspired by the versatility of Parisian fashion. With small but significant exceptions that reveal themselves as true visual disruptions. An example? The elegant audacity of the tartan pattern capable of adding a graphic touch to a predominantly monochromatic collection, with cuts that provide structure to the garments without compromising freedom of movement. The final note is tied to the logo of this partnership: the iconic “K” of K-Way®, elegantly replacing the recognizable “K” of Kitsuné, is accompanied by the lively fox, the distinctive emblem of the brand. A small but significant touch…