A slow, elegant, and sustainable journey through the heart of Milan: this is the spirit behind the collaboration between the Radisson Collection Hotel, Palazzo Touring Club Milan, and Rossignoli, the historic Milanese bicycle workshop active since 1900. A partnership that blends high-end hospitality with artisanal tradition to offer guests an authentic and refined experience of the city—on two wheels.

At the center of the initiative are the Rossignoli bicycles, customized with the hotel’s logo: iconic, stylish, and practical rides designed to guide curious travelers through the city at a slower pace, with a keen eye and deep respect for the surroundings. Enhancing the experience is a curated map of routes developed in collaboration with the Touring Club Italiano, inviting guests to explore Milan through a network of paths that connect past and present, architecture and green spaces.

This project celebrates a meaningful connection: the hotel is housed in the historic headquarters of the Touring Club Italiano, founded in 1894 by 56 cycling enthusiasts. A pioneering vision of travel as a means of learning and discovery—now back in the saddle to promote a new idea of tourism that is sustainable, thoughtful, and deeply human.