Granted, this combo sounds somewhat unusual. However, it turns out that the French novel is the inspiration for a collection made for everyone, leaving from and to New Delhi instead of London. Behind this French name lies a charming little Indian brand highlighting the expertise of local workshops, thus proving that India isn’t just a huge Western subcontracting workshop, as some may think. Perte d’Ego is gradually building a reputation as one of the brands to keep an eye on as the fashion world looks to New Delhi more as a luxury Eldorado than as a breeding ground for new creations. It’s beautiful, colourful, elaborate and refreshing.