Taking up blooming as inspiration, this new Orlebar Brown collection, shot with Jonathan Bailey, made us forget for a moment the dull weather outside. We could almost imagine ourselves lounging in a hammock, sipping a cocktail and making some decisions nonchalantly. A collection that moves away from the strict codes of the swimming costume to embrace chic and cool beachwear, where silk competes with merino knitwear. Orlebar Brown takes care to source its fibres, guarantees its swimwear for 5 years, and participates in projects to protect the oceans, making it quite the obvious choice for today’s men.