What happens when the greatest Italian singer of all time meets one of the most revolutionary brands in the fashion world? Simple: “Balenciaga Music | Mina,” the capsule collection that marks the first-ever collaboration between the Tigress of Cremona and the fashion world.
The collection, available from September 19, includes a t-shirt featuring the iconic face of the singer and, on the back, the list of her numerous albums. But that’s not all. The collection will also serve as the official ticket to preview one of the songs from her new album, set to be released in November: the t-shirt’s label will feature a code that allows access to “L’amore vero,” the first single from Mina’s latest musical project. The collaboration between the pop star and Demna Gvasalia, creative director of the fashion house, also includes a pair of sunglasses inspired by the singer’s graphic makeup looks, with her signature laser-engraved on the inside. “The capsule collection will be a tribute to a legendary artist,” explained Demna Gvasalia. “I discovered her in 2011, and she completely changed my life.” Ours too…