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Mercedes EQE x Saul Nash: Highway to Fashion

Fashion and Mercedes, a romance that has lasted for almost 30 years. The German three-pointed star brand has always run ahead, official partner of the Fashion Week since 1995, and flirting with the designers of the event trying to take them on board. And kudos to it, because today, no car brand can match its coolness (except for Porche, okay). Its latest collaboration is with English designer Saul Nash, whose work has been praised with numerous awards. Street-style universe mixed with that of SK gaming, leader in eSports, has proved to be a successful collection with a very effective shooting campaign. Take a look at the photos to get an idea.

Mercedes EQE x Saul Nash: Highway to Fashion

Fashion and Mercedes, a romance that has lasted for almost 30 years. The German three-pointed star brand has always run ahead, official partner of the Fashion Week since 1995, and flirting with the designers of the event trying to take them on board. And kudos to it, because today, no car brand can match its coolness (except for Porche, okay). Its latest collaboration is with English designer Saul Nash, whose work has been praised with numerous awards. Street-style universe mixed with that of SK gaming, leader in eSports, has proved to be a successful collection with a very effective shooting campaign. Take a look at the photos to get an idea.