Little known in France, the J Crew brand is however a cornerstone of American chic culture. So much so that it even designates a specific type, the “J Crew guy”! While once criticized, it is now back on track and cultivating its singularity through relevant collaborations. Last in date, Tracksmith. Once again under the radar of French athletes, Tracksmith is a manufacturer that offers a range of clothing as beautiful as they are effective. And as the big signature marathons of the fall approaches, it would be good to care about standing out from the fluorescent herd by taking precisely, the opposite. A neo-vintage spirit and a clever shoot make you want to jump on their website. Go and have a look.