It’s no secret that the Place Vendôme is full of exceptional jewelry. Yet, the opportunities to wear them are not so numerous. It is therefore imperative to transform the ordinary into the extraordinary. And this is precisely one of the many talents of designer Francesca Amfitheatrof who is in charge of Louis Vuitton’ jewelry line. Because designing an everyday piece of jewelry is no simple task, many houses have failed in this endeavor: It must be simple yet sophisticated. To achieve this, Francesca Amitheatrof started at the root: the initials. A beautiful design is worth a thousand words, and these two letters immediately set the tone for the collection: gender fluid, easy to wear and impossible to remove.