Vichy Laboratories Makes a Strong Comeback with V.I.C (Vichy Integrative Center) in Paris
From April 24th to 25th, Vichy Laboratoires hosted V.I.C (Vichy Integrative Center) marking its first international event in several years. The leading dermo-cosmetics brand introduced guests to its integrative health range, including its latest skin, scalp and hair care innovations. Backed by 93 years of expertise, and endorsed by 70,000 dermatologists worldwide, Vichy Laboratoires is as healthy and attractive as ever. Over 450 guests from 25 countries gathered in Paris to (re)discover the French brand. This first edition of the V.I.C marked a key moment for Vichy Laboratoires, as it served as a platform for the brand to divulge its expertise in terms of collagen and hair-loss treatments, as well as to promote the launch of “Hormonall”, the first brand created by Vichy to educate and debunk taboos regarding women’s hormonal changes. In the evening, the cool crowd headed to the legendary club des Bains, where Piu Piu delivered a lively DJ set. During the event, we met Jessie Inchauspé (Glucose Goddess), Enzo Prissant, Marcus Geromegnace, Amandine Fornot, Narin Amara, Chadia Arsalan, Stef Williams, Thalita Meneghim, Amanda Obdam, Hassan Ghoneim, Helge Mark, Alexia Eram, and Klaudia El Dursi.
Photos: Jean Picon, Jeffry Junes, Astrid Staes, Benoit Florençon, and Stephane Sby Balmy
