American “Clean” Makeup Brand KOSAS Makes Its Debut in France
After winning over the American market, the Kosas beauty brand set its sights on France last March, with its products now available exclusively at Séphora stores. But what makes it special? In addition to its natural ingredients and remarkable traceability, Kosas offers a ‘clean’ alternative to most cosmetics brands: in other words, it uses no products proven to be harmful to humans or the environment. Kosas founder Sheena Zadeh-Daly explains that she considers make-up to be an extension of the skincare routine, and sticks to this principle when creating each product.
After inspiring masterclasses where she presented the Kosas beauty line, Sheena Zadeh rounded off her stay in Paris by inviting artists, influencers and make-up enthusiasts to a lunch in the private kitchen of Thai chef Rose Chalalai Singh. Guests were immersed in the artistic and creative world of the brand, with a ceramics customisation workshop led by artist Elodie. Over a tasty meal and a scenography designed by the Julie Giorgetti agency, we met Anouchka Gauthier, Louise Ragot, Kiara Amato, Romanne Innc and many others.
Photos : Jean Picon
