18.10.2025 Jogging Store, Marseille #fashion

Moschino and Jogging Marseille Toast to Ten Years of Creative Freedom

Jogging Store, Marseille

For its ten-year anniversary, Jogging, the ever-curious Marseille concept store founded by Olivier Amsellem and Charlotte Brunet, chose Moschino as its celebration partner. To mark the occasion, the Italian fashion house unveiled a special window installation — a witty, visual dialogue between the brand’s irreverent flair and Jogging’s refined Mediterranean minimalism. Set along 103–107 rue Paradis, it stands as a month-long ode to shared values: creativity, freedom, and community. On Saturday, the maison reaffirmed itself as ambassador of a holistic creative lifestyle, hosting an exclusive intimate dinner inside Jogging Trattoria, the Italian-inspired restaurant nestled within the boutique’s walls. The guests, familiar faces from the creative worlds of fashion and culture, enjoyed an evening,  blending art, fashion, and gastronomy. As the soirée marked the finale of the Hyères International Festival of Fashion, Photography and Accessories, Moschino and Jogging assembled an audience of friends, collaborators, and international guests,, in a gesture of shared creative kinship.

Text: Giuliano Deidda
Photos: Jean Picon

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