Marine Serre Reaches Peak Popularity
For her latest collection, Marine Serre’s Fashion Show marked a radical break away from fashion conventions. The French designer has breathed fresh life into this Autumn-Winter 2024 season by inviting the fashion crowd to a techno party at “Ground Control”. A former railway hangar, the venue has been transformed into a lively and versatile space, housing a market, bars, restaurants, a record shop and even a radio station. This eclectic environment was one of the sources of inspiration for the designer, who took over every inch of the place with the show.
Guests were plunged into quite an immersive experience right away. The collection revisited the signature codes of the Parisian label, featuring bold pieces such as bodysuits dotted with the iconic half-moon crescents, accessorised with shopping trolleys bearing the same symbol. The emblematic Moon print is omnipresent, embellishing sheer dresses, cardigans and jeans.
The show opened with black looks to later introduce dashes of red and fuchsia, experimenting with more pop-like silhouettes. To round off the show, Marine Serre unveiled four “couture” silhouettes, sublimated with revamped vintage jewellery. Exceptional pieces such as a draped black dress adorned with two wings on the back, speak highly of the designer and her inventiveness, for she uses recycled silk scarves to create unique works.
The cherry on top: the catwalk saw models accompanied by babies or carrying their takeaway pizza boxes. Marine Serre’s women are modern, free, and able to balance out family life while embracing their own identity. Casual strolling may well be the unexpected new trend this 2024, a year where creativity and originality become hot.
The inclusive and democratic atmosphere fostered by the designer was mirrored by the diversity of the audience. Our eyes met those of Kalash Criminel, Kaaris, Koba la D, Dadju and Kalash 972, as well as Clara Berry, Soko, Keiona, Camille Lelouche and Kelly Rutherford, to name but a few.
Texte : Emma Grossi
Photos : Astrid Staes
