Kiehl’s opens new boutique in Saint-Lazare

In 165 years of existence, Kiehl’s is still evolving. This week, the New York-based brand, a specialist in pharma-cosmetics, inaugurated its new Parisian boutique located in one of the most lively districts of the capital, which never loses in affluence (to the great displeasure of metro users) : Saint-Lazare. This is a strategic location, which a number of the brand’s friends came to discover first-hand. Among them, actresses Astrid Bergès-Frisbey, Vanessa Guide or Alix Bénézech. For the occasion, the Kiehl’s experts (all dressed in white lab coats) guided them through the product collections while Mr Bones was watching. We discover this new setting to the sound of a cello concert by the young trio LEJ, whilestreet artist P BOY put his signature on store’s walls with a giant graffiti.