Inauguration of the ephemeral bar L’épicerie Ballantine’s

Inspired by the story of the founder of the Ballantine’s brand who created his first whisky in a grocery store, Abderrahim El Asfar has devised an original concept of cocktail bars where the consumer selects his own ingredients (fruit, vegetables, spices, herbs) and makes his own tailor-made cocktail. During six weeks, the small market for whisky lovers is to be discovered on the floor of Chacha, rue Berger.

Last Thursday evening, Ballantine’s invited a few friends to discover a preview of this DIY initiative, to the sound of the live red and pop sensation of the moment, OWLLE.