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06.02.2025 18 rue Perrée, Paris #beauty

Impeccable, Anastasia Beverly Hills New Watchword

18 rue Perrée, Paris

In 1997, Anastasia Soare founded her eponymous brand in the iconic city of Beverly Hills. After setting itself apart by introducing the art of eyebrow design, whose perfect ratio was allegedly inspired by Leonardo da Vinci, the brand rapidly expanded its range of high-end cosmetics. Now, the company is launching its new line called “Impeccable” with two new products at the cutting edge of innovation. First, there is the Blurring Second Skin Matte Foundation, a medium to high coverage moisturising foundation with an elegant mat finish. With 25 shades to choose from, it pairs seamlessly with its companion, the Impeccable Setting Spray, which sets the makeup and helps conceal pores. During the presentation of these two impeccable products, we met India Weber, Pauline Botella, Elisabeth Antus, VoguebyMalek, Andrea Kok, Malawitte, Anaëlle Duguet, and Christelle Yambayisa.

Photo: Jean Picon

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