09.12.2025 Rue Saint Honoré, Paris #fashion

Brioni Inaugurates a Splendid Flagship Store in Rue Saint-Honoré

Rue Saint Honoré, Paris

On December 9th, Brioni celebrated the opening of its new Parisian flagship located in Rue Saint-Honoré. Founded 80 years ago in Rome by tailor Nazareno Fonticoli and businessman Gaetano Savini, the brand is renowned for its unmatched sartorial excellence.

After a cocktail that allowed everyone to visit this new two-story embassy of Italian style, friends, journalists and influencers gathered around a performance by jazz group Seb Chaumont Bopster, followed by a splendid dinner at the Lafayette’s restaurant. During this elegant and refined evening, we met Thomas Roussel, Olivier Zahm, Jérôme Sans and many others.

Photos: Louis Liébert

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