Giorgio Armani and Kith Launch The Archetype, their First Collaborative Collection
Giorgio Armani and Kith are launching the Archetype, their first collaborative menswear collection for the Fall-Winter 2024 season. Blending the sensibilities of both brands, this new collection features signature silhouettes, creating a comprehensive lifestyle offering. The inspiration behind the pieces comes from four archetypes created by Amani and Kith: the artist, the entertainer, the traveller, and the entrepreneur. Four capsules were created for each archetype category, reflecting its essence through a specific set of fabrics, shapes, and colour palettes. At the height of Paris Fashion Week, many journalists and influencers gathered at the cocktail evening organised for the collection launch, including Yvesmark Chery, Alice Pilate, Daniel Millar, and many more.
Photos : Sheraz Debbich
