Harry Nuriev Signs Augustinus Bader’s Exclusive Pop-Up Store
It is a known fact that Harry Nuriev is the person to call when you’re looking for a cutting-edge concept. That’s exactly what Augustinus Bader did. For his entry into the world of retail, the skincare guru teamed up with the Russian visionary to design an original pop-up store. For this new project, Harry Nuriev made the link between high-tech futurism and the traditional architecture of the boutique, nestled in the gardens of the Palais Royal, by using Augustinus Bader’s signature color, Bleu Royale. Two seemingly distant worlds come together in an immersive, ephemeral installation. The result is a magical combination that enhances the Augustinus Bader product range.
At the inauguration of the pop-up store, located at 84-85 Galerie de Beaujolais from September 2024 to January 2025, we met Willy Cartier, Sarah Andelman, Vassili Schneider, Catherine Baba, Lou Douillon, among others.
Photos: Pierre Mouton
