After a colorful show at Beaubourg during Chromatic Night last year, this time J&B opened the doors of the Grande Halle de la Villette or, should we say, Picadilly Circus. London bus for tags, royal guard for souvenir photography, billboards for fun, and even £ for a drink. Anyway, we thought we did! A mezzanine for VIP’s who were able to discover the new J&B bottle in preview, but same musical programming for everyone: Josephine de la Baume, Boy George, Cassius, Nicolas Jaar and Reboot. So British eccentric!
Photos: Virgile Guinard