GQ Hosts the Men of the Year Award Ceremony at Les Bains Paris
A testament to creativity and success, the winners of the GQ’s Men of the Year 2025 awards were announced last night at Les Bains Paris during a festive and inclusive evening sponsored by Patrón, the event’s official premium supplier. An iconic tequila brand known for its “uncompromising excellence,” Patrón brought a sensory and refined dimension to this 14th edition, through an exclusive showcase of its ultra-premium Patrón El Alto tequila.
For the occasion, Hyacinthe Lescoët—co-founder of Cambridge Public House, ranked 20th best bar in the world in 2025—created a signature cocktail based on Patrón El Alto, inspired by GQ aesthetics and the talented individuals honored this year. This cocktail revealed the rich flavors and the floral taste of the tequila, unveiling subtle notes of eucalyptus, ylang-ylang, and vetiver, for a delicate olfactory and gustatory experience.
100% made with blue Weber agave from the highlands of Jalisco, Patrón El Alto is an exceptional tequila blend combining 4-year-old Extra Añejo, Añejo, and Reposado. To be enjoyed on the rocks or in a cocktail, it features notes of toasted agave and dried fruit, as well as a rich, complex, and smooth texture: it’s the perfect addition to an exceptional evening.
The prestigious awards were bestowed upon eight individuals across all categories: Paris Saint-Germain striker and 2025 Ballon d’Or winner Ousmane Dembélé was crowned Man of the Year, alongside fashion designer Simon Porte Jacquemus, actor Benjamin Voisin, singer Théodora, journalist Nicolas Demorand, musician DJ Snake, streamer Amine, and comedian Paul de Saint-Sernin.
The evening also brought together many figures from the Parisian cultural scene, including Vassili Schneider, Malik Frikah, Louis-Gabriel Nouchi, Nikita Vlassenko, and Kalash.
Photo: François-Xavier Pelissier
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