EA7 Emporio Armani charges into Winter 2026 and dresses the Italia Team like no one has dared before. This isn’t just a collection — it’s a national identity kit in high-performance form: Olympic elegance, precision design, and a milk-white palette that looks lifted straight from a pristine dawn ski slope.

As Official Outfitter of the Milano Cortina 2026 Olympic and Paralympic Games, the brand reimagines the athletes’ wardrobe as an urban capsule built for everything from glaciers to subway platforms. Technical jackets and padded outerwear, hyper-functional tracksuits, sweatshirts and polos with a tricolore that doesn’t shout but whispers belonging. And on the back, the word “Italia”: less a graphic detail than a declaration.
Accessories become a coordinated arsenal — gloves, hats, bags, trolleys, backpacks — all ready to survive travel, snow, and staring eyes. Waterproof technical sneakers seal the aesthetic–performance pact.

Already available in selected Emporio Armani stores worldwide and on Armani.com, the collection lays out the new style code of a country heading into its Winter Games armed with three words: performance, pride, and style. And when in doubt, always in immaculate white.