The Official Launch of ‘LE VAR À PARIS’ Club: the Var Region Takes Centre Stage in the Capital
On Monday 20th of October, more than 120 guests gathered in Paris at the global headquarters of Pernod Ricard to celebrate the official launch of the ‘Le Var à Paris’ club. An initiative led by the Var Tourism Development Agency, it aims at raising the appeal of the Var region among Parisian decision-makers.
This unifying network, now officially operational, will carry out targeted actions in Paris and the Var region in collaboration with tourism, economic and institutional stakeholders in both regions.
Here is a look back at the inaugural evening, dedicated to promoting the region’s attractiveness as a tourist destination.
Photos: Matthieu Aubagnac
